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There are many reasons to stop doing something, and each and every one of them is important in its way. In Robinson’s short, ‘Big Stack’, Andre (played by Courtney Gabbidon) has to do one last thing before getting it out of his system. For those who are not familiar with this, there are certain burger joints where you can get to eat a massive meal in a short period of time, and if you succeed, the meal is free, and you get a reward for it. Andre wants to do this and feels like it should be done correctly. He goes the first time, but there is something that stops him from finishing the chore. Whilst trying to catch his breath, a man approaches him. The man is no other than one of the victorious eaters who won the prize some time ago. He teaches Andre some tricks for him to succeed. After some time, Andre comes back and proves he can beat the odds; he wins the challenge and gets his picture on the wall. Walking home, Andre starts feeling bad, and after he passes out, he decides to change his life completely.

 

‘Big Stack’ is not only educational but a great product placement ad. The educational part comes when Andre realizes how the food is made, and as a result, the flashbacks are painful to see. We all know that the food industry is flawed, and Robinson manages to make a powerful statement out of this. On the other hand, there is the first part where the burger is being prepared, a part that, we are not going to lie, found us drooling. The most important message Robinson delivers through this short is that there are always two sides to a story; whenever something is too good to be true, there is a hidden process involving much pain and suffering. We have to be careful and always think outside the box to see the ads shining a bright light on our faces.

Written by Vlad A. G

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